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Island Heron

Often, what is needed to beautify an already stable brand is nothing more than a simple brand 'refresh'. Working with the owner of Island Heron, Helicon Creative crafted a subtle twist on what was already a recognizable Jamestown brand introducing a new family of fonts, more elegant visual hierarchy and eventual brand identity for the opening of their new studio.

The Island Heron yoga studio logo

Logo & Brand Development

The Island Heron yoga studio, Jamestown, Rhode Island

The Island Heron yoga studio, Jamestown, Rhode Island

If you want someone to care about your creation as much as you do, Josh is your man. My husband and I have had the privilege to work with him on brand identity for both of our companies; Josh is the secret weapon to our success. He has an unparalleled ability to understand and appreciate your vision and then manifest it in ways that will make you giddy.
— Heidi Doyle, Owner, Island Heron