The UPS Store
3D printing is huge but not everyone understands how to use it. We approached The UPS Store with an idea to develop a commercial which ended up helping them spearhead "3D Print Week" worldwide.
Few innovations in technology have created as much hype as 3D printing. The UPS Store in San Diego was the first storefront to make this technology available to consumers country-wide and the reception has been incredible. Today, The UPS Store has opened up 3D printing to more than 100 locations across the country and is expected to double that in the years ahead.
Having been introduced to the technology ourselves, we saw an opportunity to work with The UPS Store to help them leverage their power of brand storytelling to both educate potential users as well as showcase the speed at which a user's idea could be translated into a finished product. Check it out below.