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XDC: Xtreme Drone Racing

In November of 2015, downtown Las Vegas launched into the drone racing scene with XDC_1, the world's premiere Xtreme drone racing event. Only two months later, XDC tapped us to build a complete and custom digital experience for pilots, sponsors and fans taking part in XDC_2.


What resulted was the launch of a all-encompassing 3-week social media strategy, new site launch leveraging new content aimed at capturing and building a new audience, and on-the ground/in-the-air coverage while the event was streaming live.

The impact of our efforts were something even we got giddy about: 

• 300%+ growth in pilot registrations
• 300%+ growth in spectator ticket sales
• 4,000 new fans on SOCIAL MEDIA

Website Design and Development for Live Event Ticket Sales -

Website Design and Development for Live Event Ticket Sales -

Social Media Marketing & Promotion

Social Media Marketing & Promotion